Shifting from an eCommerce B2C model to a scalable B2B model.
Pantek’s new owners wanted to go beyond their former B2C, eCommerce model and develop a more scalable model.
Strategists at army8 did the following things prior to coming up with a new model that will highlight Pantek’s key differentiators.
The strategy was then translated to a timeline that reflected into specific processes and technology that supported their goals and objectives. Some tactics include:
More than just creating a one-time change of strategy, army8 worked closely with Pantek to develop the following tacts: